cox enterprises
cox enterprises
cox enterprises
Sharing the work of the Human-Centered Design team with Cox employees and beyond
Sharing the work of the Human-Centered Design team with Cox employees and beyond
Sharing the work of the Human-Centered Design team with Cox employees and beyond
For
For
For
HCD @ Cox
HCD @ Cox
Timeline
Timeline
Timeline
May - August 2024
May - August 2024
May - August 2024
Role
Role
Role
UX design intern
UX design intern
UX design intern
Team
Team
Team
Solo
Solo
Solo
Tools
Tools
Tools
Canva
Canva
Canva
Microsoft Word
Microsoft Word
Microsoft Word
about the company
about the company
about the company
Cox Enterprises is a global leader recognized for its strong family leadership and values-driven approach. Through divisions like Cox Communications and Cox Automotive, it operates brands such as Autotrader, Kelley Blue Book, and Cox Homelife, influencing both the communications and automotive sectors.
Cox Enterprises is a global leader recognized for its strong family leadership and values-driven approach. Through divisions like Cox Communications and Cox Automotive, it operates brands such as Autotrader, Kelley Blue Book, and Cox Homelife, influencing both the communications and automotive sectors.
Cox Enterprises is a global leader recognized for its strong family leadership and values-driven approach. Through divisions like Cox Communications and Cox Automotive, it operates brands such as Autotrader, Kelley Blue Book, and Cox Homelife, influencing both the communications and automotive sectors.
The Human-Centered Design (HCD) team at Cox drives innovation by offering HCD training, workshops, and UX support across the company and beyond. The team helps internal teams reach their goals through methods like problem definition and idea generation, while also engaging in partnerships with local schools and universities.
The Human-Centered Design (HCD) team at Cox drives innovation by offering HCD training, workshops, and UX support across the company and beyond. The team helps internal teams reach their goals through methods like problem definition and idea generation, while also engaging in partnerships with local schools and universities.
The Human-Centered Design (HCD) team at Cox drives innovation by offering HCD training, workshops, and UX support across the company and beyond. The team helps internal teams reach their goals through methods like problem definition and idea generation, while also engaging in partnerships with local schools and universities.
hcd @ Cox landing page
hcd @ Cox landing page
hcd @ Cox landing page
The HCD @ Cox team needed a centralized landing page where employees could easily register for workshops and get in touch with any questions. The page also needed to fulfill the following design requirements:
The HCD @ Cox team needed a centralized landing page where employees could easily register for workshops and get in touch with any questions. The page also needed to fulfill the following design requirements:
The HCD @ Cox team needed a centralized landing page where employees could easily register for workshops and get in touch with any questions. The page also needed to fulfill the following design requirements:
Align with HCD @ Cox Branding
Align with HCD @ Cox Branding
Align with HCD @ Cox Branding
The design had to adhere to the specific color palette and visual style established by Cox Enterprises’ marketing team to maintain brand consistency.
The design had to adhere to the specific color palette and visual style established by Cox Enterprises’ marketing team to maintain brand consistency.
The design had to adhere to the specific color palette and visual style established by Cox Enterprises’ marketing team to maintain brand consistency.
User-Friendly Editing
User-Friendly Editing
User-Friendly Editing
Given the team’s limited experience with complex design tools, the landing page was created in Canva to allow for simple, seamless updates.
Given the team’s limited experience with complex design tools, the landing page was created in Canva to allow for simple, seamless updates.
Given the team’s limited experience with complex design tools, the landing page was created in Canva to allow for simple, seamless updates.
Optimized for Mobile
Optimized for Mobile
Optimized for Mobile
The page needed to be fully responsive and easily accessible on mobile devices, ensuring employees could interact with it from any platform.
The page needed to be fully responsive and easily accessible on mobile devices, ensuring employees could interact with it from any platform.
The page needed to be fully responsive and easily accessible on mobile devices, ensuring employees could interact with it from any platform.
hcd workshops
hcd workshops
hcd workshops
Over the summer, Cox's legal team approached the HCD team for assistance in streamlining their toolkit and prioritizing their goals for the upcoming fiscal year through two focused design thinking workshops.
Over the summer, Cox's legal team approached the HCD team for assistance in streamlining their toolkit and prioritizing their goals for the upcoming fiscal year through two focused design thinking workshops.
Over the summer, Cox's legal team approached the HCD team for assistance in streamlining their toolkit and prioritizing their goals for the upcoming fiscal year through two focused design thinking workshops.
In the workshop pictured above, members from each department of the legal team collaborated on identifying Roses, Buds, and Thorns for four key aspects of their legal processes while evaluating the tools used for each. By the end of the workshop, the legal team walked away with a clear action plan and a refined set of priorities.
In the workshop pictured above, members from each department of the legal team collaborated on identifying Roses, Buds, and Thorns for four key aspects of their legal processes while evaluating the tools used for each. By the end of the workshop, the legal team walked away with a clear action plan and a refined set of priorities.
In the workshop pictured above, members from each department of the legal team collaborated on identifying Roses, Buds, and Thorns for four key aspects of their legal processes while evaluating the tools used for each. By the end of the workshop, the legal team walked away with a clear action plan and a refined set of priorities.
Spark! By HCD @ cox
Spark! By HCD @ cox
Spark! By HCD @ cox
Spark is HCD @ Cox's design thinking after-school program for middle school students. After a successful pilot at Sandy Springs Middle School in Spring 2024, the team wanted a comprehensive lesson plan that would enable both the HCD @ Cox team and independent educators to implement the program at other schools.
Spark is HCD @ Cox's design thinking after-school program for middle school students. After a successful pilot at Sandy Springs Middle School in Spring 2024, the team wanted a comprehensive lesson plan that would enable both the HCD @ Cox team and independent educators to implement the program at other schools.
Spark is HCD @ Cox's design thinking after-school program for middle school students. After a successful pilot at Sandy Springs Middle School in Spring 2024, the team wanted a comprehensive lesson plan that would enable both the HCD @ Cox team and independent educators to implement the program at other schools.
The Spark toolkit complements the activity-packed document with slide decks, worksheets, and a detailed materials list, providing comprehensive design thinking lessons.
The Spark toolkit complements the activity-packed document with slide decks, worksheets, and a detailed materials list, providing comprehensive design thinking lessons.
The Spark toolkit complements the activity-packed document with slide decks, worksheets, and a detailed materials list, providing comprehensive design thinking lessons.
Spark landing page
Spark landing page
Spark landing page
The HCD team wanted a landing page to host lesson materials, which would help them achieve their goal of enabling non-Cox educators to independently run Spark programs. The website needed to meet the following requirements:
The HCD team wanted a landing page to host lesson materials, which would help them achieve their goal of enabling non-Cox educators to independently run Spark programs. The website needed to meet the following requirements:
The HCD team wanted a landing page to host lesson materials, which would help them achieve their goal of enabling non-Cox educators to independently run Spark programs. The website needed to meet the following requirements:
Align with Spark Branding
Align with Spark Branding
Align with Spark Branding
The design should incorporate elements from Spark's visual style, developed by Cox Enterprises' marketing team, to create a cohesive experience for educators and participants.
The design should incorporate elements from Spark's visual style, developed by Cox Enterprises' marketing team, to create a cohesive experience for educators and participants.
The design should incorporate elements from Spark's visual style, developed by Cox Enterprises' marketing team, to create a cohesive experience for educators and participants.
Showcase Success Stories
Showcase Success Stories
Showcase Success Stories
The website should highlight moments from Spark's first run with Sandy Springs Middle School to show the program's impact and inspire future educators to adopt the curriculum.
The website should highlight moments from Spark's first run with Sandy Springs Middle School to show the program's impact and inspire future educators to adopt the curriculum.
The website should highlight moments from Spark's first run with Sandy Springs Middle School to show the program's impact and inspire future educators to adopt the curriculum.
Ensure Easy Access to Materials
Ensure Easy Access to Materials
Ensure Easy Access to Materials
The landing page should provide clear, straightforward access to all lesson materials, making it simple for educators to adopt and implement the Spark curriculum.
The landing page should provide clear, straightforward access to all lesson materials, making it simple for educators to adopt and implement the Spark curriculum.
The landing page should provide clear, straightforward access to all lesson materials, making it simple for educators to adopt and implement the Spark curriculum.